Legal Practice Development Series

Legal Professionals have been thrust into a virtual environment where Zoom meetings are substituting for more client meetings and interfaces under COVID19. First impressions are important and what image are you conveying?

Video is a visual medium where subtle technical mistakes, distracting backdrops, subpar audio and bad lighting are amplified to undermine the speaker’s credibility. In-person meetings are far more forgiving because of the human connection, but on video, the stakes are higher since unintentional visual cues influence your audience. This program will touch upon the basics on how to project professionalism and confidence on virtual client meetings and for court appearances by drawing on Karen Ripenburg's experience in media training, broadcast journalism, directing and lighting.

You will learn how to find the best location to make a video call or client recording, what to look for in a background, simple lighting tips, camera setup, proper audio protocol and what mistakes not to make. The result? Your video communications are elevated so that you and your clients can continue business as usual, despite the dynamic health crisis that's unfolding.

Karen Ripenburg is an unscripted TV Producer and Media Trainer who’s been making her celebrity and executive talent shine for more than twenty years. She has worked for networks including ABC, Discovery, Food, HGTV, CBS, MTV, VH1 and OWN.

She can be reached at www.karenripenburg.com for personalized remote video and media consulting.